Customer Experience

Technology is giving customers options and tools to make choices that are based on their values, as much as on cost. We have to respond to dynamic and changing customer needs and do it as well as the best competitive consumer products companies.

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Transforming The Future

AEP’s strategy for growth is focused on our approach to investing capital and a commitment to continuous improvement that benefits our customers and shareholders. Infrastructure development is central to our growth strategy, but the focus is on how the system responds to and meets customer demand; we are transforming our system to become the solutions-oriented energy provider of choice for our customers.

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Technology & Innovation

AEP is developing strategies and investing in technology to be the next- generation energy company.

Sustainable Electricity

The power grid of the future will need a diverse resource mix to provide all customers access to safe, reliable and cost-effective electricity.